Behaviour Design Workshop in UK
Changing people’s behaviour is not guesswork. More than 95% of our decisions happen automatically, shaped by habits, emotions, and small design choices. Our Behaviour Design Workshop, led by behaviour change consultants Ben Laumann and Sebastian Flack, shows you how to use these facts in a clear and practical way.
In this workshop, you will discover simple ideas from behavioural science that have helped companies raise staff engagement, strengthen teamwork, and improve everyday habits. Ben and Sebastian share real stories, clear step-by-step methods, and evidence from well-known studies to show how human behaviour truly works. You will see how small changes — in the way something is designed, the words we choose, or the environment around us — can create a powerful and lasting difference.
This workshop is designed for teams, leaders, designers, and anyone who wants to make positive behaviour change in the real world. You will leave with practical skills, ready-to-use templates, and the confidence to design behaviour with purpose, care, and heart.
What we offer in behaviour design workshop?
-
Apply behavioural science
-
Live exercises & discussion
-
Learn from success stories
-
Ask experts anything
-
Small changes, big impact
-
Easy-to-follow frameworks
-
Videos & materials anytime
-
Connect with participants
-
Showcase your achievement
This workshop gives your team the practical skills to design behaviour-focused solutions that drive real change. The content is hands-on, evidence-based, and tailored for workplace performance, leadership, learning, and culture initiatives.
Your Team Will Learn How To:
Designing for Attention: How to create messages and learning experiences people notice.
Shaping Decisions: Applying behavioural principles that guide choices effectively.
Understanding Real Human Motivations: Identifying what drives different audiences.
Using Social Influence: Encouraging positive actions through proven behavioural cues.
Following a Structured Design Process: A repeatable method for building and improving interventions.
What You Will Learn in the Workshop?
Who Should Attend?
This workshop is perfect for leaders, managers, and teams who want to understand why people do what they do and how to guide behaviour positively. It is ideal for designers, product managers, marketers, and communicators looking to create meaningful experiences that drive engagement and action.
About Ben Laumann and Sebastian
Ben Laumann
Ben Laumann is an organisational psychologist and theatre director, and the Co-Founder and Managing Director in the UK. He designs simple and practical ways to help people learn through psychology.
Ben holds an MSc in Industrial, Organisational and Business Psychology from University College London (UCL), an MPhil in Innovation, Strategy and Organisation from the University of Cambridge, and a BSc in Psychology from Goldsmiths, University of London. He is a member of the British Psychological Society, a professional theatre director, and a researcher.
Sebastian Flack
Sebastian Flack is a behaviour change consultant, systemic coach, and Co-Founder and Managing Director in Germany. He guides organisations, runs seminars, and teaches at multiple universities. Sebastian holds an MA in Social Science from Ruhr University Bochum and a BA in Social Management from Nordhausen University of Applied Sciences.
He has experience in commercial training and served four years in the German Armed Forces, including time in Afghanistan.
Behaviour Design Workshop Schedule
We offer flexible workshop options to suit different teams and schedules. You can choose a half-day session, a full-day workshop, or a three-day behavior design sprint for deeper learning. We also provide online and in-person training in the UK and internationally. Custom workshops are available if your organisation needs something specific.
Why This Workshop Matters?
Our Behaviour Design Workshop isn’t just about theory – it’s about giving you real skills, confidence, and tools to create lasting change in your team, organisation, or projects. You’ll discover how to apply behavioural science in practical, everyday situations.
Key Takeaways:
Understand Human Behaviour – see why people act the way they do and how to guide it.
Make Smarter Decisions – improve problem solving with proven methods.
Create Interventions That Work – design strategies that produce measurable results.
Increase Engagement & Performance – motivate teams and improve outcomes.
Build Meaningful Experiences – influence actions ethically and positively.
Enhance Team Collaboration – strengthen communication and cooperation.
Measure Real Impact – track results and refine your approach for lasting success.
By the end, you’ll not only know the science behind behaviour but also have practical tools and confidence to make a difference immediately.
Real-World Case Studies
Selected examples showing how small, human-centred changes produced measurable improvements across engagement, commercial outcomes and safety.
Increasing staff engagement at a UK healthcare organisation
Helping a retail brand improve online conversions
Improving safety compliance in a manufacturing company
Behaviour Design Frameworks You Will Use
-
COM-B Model
Understand how Capability, Opportunity, and Motivation shape every behaviour and learn how to adjust each one to create change.
-
Behavioural Journey Mapping
Break any behaviour into clear steps, find drop-off points, and redesign the journey so people stay engaged.
-
EAST Framework
Make behaviours Easy, Attractive, Social, and Timely to increase the chances of action.
-
Cognitive Bias Toolkit
Use science-based insights such as loss aversion, social proof, and framing to design messages that guide decisions.
-
Habit Loop Model
Learn how cues, routines, and rewards create habits — and how to build or break them with simple changes.
-
Behavioural Prototyping
Test ideas quickly, gather real user reactions, and improve your design before launching it fully.
-
Motivation & Reward Mapping
Choose motivators that fit your audience and the behaviour you want to encourage — without relying on pressure or constant rewards.
-
Friction & Barrier Mapping
Identify what stops people from taking action, remove unnecessary steps, and design clearer paths that make the desired behaviour easier.
Our Approach
Our approach is practical, clear, and built around real behaviour change—not theory you forget the next day. We focus on simple steps that help your team understand people better, remove barriers, and design actions that work in everyday situations.
How We Work?
1. Start With Real Problems
We begin by exploring the challenges your team faces so the training feels relevant from the start.
2. Use Behavioural Science Clearly
We explain complex ideas in simple language, showing how they apply to real people and real decisions.
3. Learn by Doing
You practise each technique through activities, group tasks, and short design challenges.
4. Supportive and Inclusive Style
We create a safe and friendly space where everyone feels comfortable sharing ideas and trying new skills.
Testimonials
our Pricing
Our pricing is designed to be flexible so organisations of all sizes can benefit from behaviour design training. Costs depend on the workshop format you choose — whether it’s a half-day session, a full-day programme, or a multi-day design sprint.
We offer clear, transparent pricing and are always open to negotiation based on your team size, delivery method, and learning goals. Simply get in touch, and we’ll create a tailored quote that fits your budget and requirements.
Frequently Asked Questions
Ready to bring behavioural science into your organisation? Booking is simple. Just send us a message with your preferred dates, workshop format, and team size. We will respond quickly and help you choose the best option for your goals.